Drafts  /  vishrut sagar — portfolio 2026
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Hero / banner
Vishrut Sagar — illustrated portrait

Interaction & Communication Designer

Intro / hello
V
Vishrut SagarJust now
Hi! this is Vishrut. 👀 Fancy some good design?
Studio / desk
setting up the studio…
scroll to step in ↓
In production

me studio

My studio remains the sacred shrine of all the collection of my projects and files, let me decorate it a bit more before I show it to you guyss, thank you for the patience :)

Note / graduated

graduated

B.Des — IIITDM Jabalpur
class of 2026 · CPI 8.4

Note / currently

currently

Ideosphere
Design Thinking Intern
Feb 2026 →

Note / patents

patents

Indian Patent
No. 202421086942
ergonomic tote · 2025

Note / published

published

Springer — postural analysis
Human-Centered Digitalization, Vol. 1

Clients / marquee

clients & collaborations

05
Outro / signing off
Blogs / header

I notice too much to remember
and too interesting to forget,
so I put it here

Blogs / index
Observation·2 min read

The Auto Rickshaw

Thirty minutes in an auto with a driver who sang the whole way. Outside was serious and functional — inside, there were emotions in play.

Reflection·3 min read

things that make me feel things.

A lamp’s glow through the palms, a wall nobody designed to be admired. On noticing what I can’t explain, and wanting a word for it.

Observation·2 min read

the route is still getting shorter.

A lift home from a pair in their late 80s, a map that missed a turn, and no panic whatsoever.

Notes·4 min read

What a desk can teach you

Building my studio in 3D turned into a lesson about scope, fidelity and knowing when a render beats a real-time renderer.

↳ Read the piece
Craft·7 min read

Packaging that survives the shelf

From field to shelf: what changes when your identity has to work at arm's length, in bad light, next to nine competitors.

↳ Read the piece
Method·6 min read

Research that reaches the build

Most research dies in a slide deck. A few habits that get insight all the way into the thing people actually ship.

↳ Read the piece
Post / hero

The Auto Rickshaw

Thirty minutes to a repair shop, no music on — just watching.

The view from the back seat of an auto rickshaw, looking forward past the driver
Post / body

Today I took a 30-minute auto ride to a repair shop and volunteered myself to not listen to any music, just observe.

To my surprise I got this peculiar yet entertaining driver. He was about 25 or so, with a very rushing, chaotic kind of vibe, but not anxious at all. The funny part was he started singing songs aloud. I didn’t know how to feel about it at first, but I loved how he was enjoying himself. In between the singing he called some relative, telling them that this time he will be coming home for Eid, and then went right back to his singing routine.

Traffic seen through the front of the auto rickshaw, a transport permit stuck to the windscreen
Everything outside the auto seemed very serious and functional, but inside there were emotions in play.
Horn OK Please, painted in Indian truck-art lettering

I didn’t ask him many questions even though I wanted to compliment him, but I choked, I don’t know why. Maybe he was in an escape, or maybe he was just free from a lot of things. My head kept trying to find a reason for him to be this free and self-enjoying, which also made me notice my own unconscious disbelief that someone in this profession at such an age could be this carefree. Maybe I was even a bit jealous.

I wonder, if I designed his portfolio website, what would it look like.

Post / gallery

From the ride

Drag, scroll or use the arrows

Post / hero

things that make me feel things.

On noticing what I can’t explain, and wanting a word for it.

Paper lanterns glowing inside a café at night, seen through the silhouettes of palm fronds
Post / body

When you have a design eye, things make you feel things. Things you can’t fully comprehend, and can’t really explain.

In those moments something pulls at your eye like a magnet. And strangely, you don’t feel the urge to put it into words. You don’t want to make sense of what it’s making you feel, or why. All you want to do is acknowledge the feeling, even without understanding it.

It can be as simple as a lamp’s glow seen from far away, behind the silhouettes of palm trees, at night, from inside a café. Or as complex as a brutalist building, its design probably never meant to be admired, that catches you from across the road and makes you go: huh. I don’t know why I noticed it. And I don’t want to explain it any further.

A weathered concrete wall streaked with rust, its row of openings stacked with bricks, numbered 170

These moments keep multiplying. The more you notice, the more there is to notice, and the more there is to acknowledge. It makes you realise how grand this world really is.

But it’s also a lot. If you tried to take in everything, your senses would be overwhelmed and worn out in no time. So at first you make a conscious effort not to. Slowly your body learns the pattern, and starts ignoring things on its own, quietly, to protect your senses.

There’s something a little sad about that. We have these senses precisely so we can see and feel these things, and then we train ourselves out of using them.

Still, almost everything I notice gives me the same small rush: this could be a new project. What exactly is this making me feel? Would it make someone else feel the same way? That curiosity keeps me on my toes.

What’s the point of all this? Honestly, I don’t know. But I know this for a fact: if I stopped noticing, I’d be holding myself back from the freedom of feeling things.

I have a word for sadness. I don’t have a word for what that light made me feel.

I think there are many things I can’t explain simply because I’ve never felt them before. Sadness I can explain; I have a name for it. That light, I can’t.

In the moment, I don’t want to explain it. But afterwards a different urge shows up: I want to give it a name. I want to define it better, so that one day I can say, with some confidence, if I make something this way, it will make you feel this.

People might call that intuition. Maybe it will be my superpower as a designer.

But only if I keep letting myself experience things, and feel them.

Post / gallery

Things that made me feel things

Drag, scroll or use the arrows

Post / hero

the route is still getting shorter.

A late-night lift from a sweet pair in their late 80s, and what it did to my idea of designing for older people.

The car’s dashboard screen showing the route: a left turn in 2.6 km, 21 minutes and 11 km to go
Post / body

Got a lift from this sweet pair, about in their late 80s, late at night after an anniversary.

Besides the welcoming tone, one thing was noticeable right away and quite interesting. One of them was driving using maps in a city like Pune, with flyovers and multiple deviations and intersections. Even I doubt myself with maps here, and he was using the screen on his car display to broadcast the maps live.

Inside the car at night: rain on the windscreen, the driver at the wheel, the route glowing on the dashboard screen

It took him quite a few attempts to get it connected and working. While pressing the button, his trembling hands would slide a tiny bit, and it would register as a slide instead of a press. I thought again and again to tell him that it wasn’t pressing, but I felt it shouldn’t be the case that he didn’t know about his trembling hands, and it would be very impolite, especially to a kind elder who agreed to drop me home.

But he was calm, patient, trying again and again until it worked. No panic whatsoever.

After some distance we had a turn, and it didn’t register on the screen that we had already turned. It was confusing, but again no panic, just calm and observation. Even his friend said, “We have to turn left, the machine said left, why are we going the other way?” He just said,

“Well, when you’re confused, you just have to keep observing the car on the map. If the route is still getting shorter, it means we will get to the place intended.”

This felt like a slap to my stereotypical designer face, which thought tech is hard for older adults. He had it better than me and needed no help, just an amazing level of patience and observation.

It made me think that whenever we design something for older people, we always focus on making it as easy as possible, but maybe there’s a threshold to simplifying things. Maybe people are more comfortable with a better learning curve of something slightly advanced.

Or maybe my design references need serious updating.

I kept wondering for the rest of the trip how he learned that. Maybe from a younger family member… or maybe I’m just giving my stereotypes more fuel with that thought.

Post / gallery

From the lift

Drag, scroll or use the arrows

Resume / A4

Vishrut Sagar

Interaction / Brand Designer

Dinners with Nat Geo and Discovery sparked my curiosity for people — how they think, act, and interact. Design became my way to turn that curiosity into something meaningful. I craft experiences grounded in real human insight, building brands, leading UX research, and designing interfaces that feel effortless yet intentional, always with a strong sense of soul.

Education

2022 – present
Bachelor of Design — IIITDM Jabalpur Indian Institute of Information Technology, Design and Manufacturing. Current CPI 8.4.

Experience

Feb 2026 – current
Ideosphere — Design Thinking Intern
  • Contribute to branding strategy through structured brainstorms and research.
  • Conduct primary and secondary research for brands, alongside UX research for visual assets.
May – Dec 2025
Initiatives of Change (India) — Interaction Designer
  • Led UX research and interface design for the IofC India website from scratch.
  • Designed accessible maps of campus infrastructure systems — drainage, electrical, EPABX — to improve maintenance workflows and help future managers navigate the campus.
  • Designed AV system user manuals and onboarding / archival booklets.
Mar – Jul 2024
Spawn Point — Design Lead
  • Led UX research and interface design for the website and gaming platform.
  • Created a brand identity from scratch.

Publications & Patents

Patent · 2025
Ergonomic tote handbag A tote handbag design for improved weight distribution and daily-use ergonomics. Indian Patent No. 202421086942, published 2025.
Paper · 2023
Postural analysis — Springer Sai Prakash, B. et al. (2026). Postural Analysis and Review of the Unergonomic Working Conditions of Desert Cooler Fabrication Plants in Jabalpur, Madhya Pradesh. In Human-Centered Digitalization, Volume 1. Springer, Singapore. doi.org/10.1007/978-981-96-4186-4_46

Volunteer projects

Selected
  • Brand guidelines, UX strategy, and UI design for the music club of IIITDM Jabalpur.
  • Built a website allowing artists to sell artwork online, connecting artists and buyers.
  • Led the rebranding of D Island, translating its personality into a more cohesive visual system.
  • Shrot (formerly The Himalayan Soap Shop) — branding from strategy to conceptualisation, website interface, packaging and digital assets, with on-ground research across remote Uttarakhand villages.

Skills

Design & research
UX research, interface design, visual branding & brand strategy, service design, design thinking, ethnography, graphic design, basic 2D animation, basic video editing and 3D modelling.
Technical
Figma, Adobe Suite (Photoshop, Illustrator, Premiere Pro, After Effects), Rhino 3D, KeyShot.
Management
Seven months of hands-on experience in event management and engaging with people from diverse backgrounds at Initiatives of Change India.
chill zone Dino run space to jump
Ethnographic researchBrand strategyVisual identity system

A fresh visual identity system to match Ideosphere's evolved personality.

Role
Design Intern
Team
Solo
Timeline
10 weeks
Year
2026
The challenge is not the absence of communication. It is the absence of clarity.
Problem framing
01 Context

Ideosphere is a 15-year-old insight-driven, message-first communication agency that simplifies business complexities through compelling narratives.

The brand had outgrown its visual and verbal identity. Fifteen years of evolution — from an exploratory "teenager" to a mature strategic partner — weren't reflected anywhere in how it presented itself. Social traction had been flat, and discovery meetings surfaced a gap between what the team knew itself to be and what the identity communicated.

02 Process

I adopted the organisation's own approach

Discover, create, express — the framework Ideosphere uses on client work, turned back on itself.

Discover
Find alignmentSurface the brand's point of view from every angle and locate where the narratives agree.
Create
Build the narrativeShape a brand narrative and personality that aligns with the truth already in the room.
Express
Translate itCarry it into a manifesto, corporate deck, social system, and website assets.
03 Discover

Everyone had a story. Nobody had the same one.

I ran open-ended interviews with the leadership to understand Ideosphere's history, its evolution, and how its perceived personality showed up across touchpoints — website, corporate deck, manifesto, social. The goal was to find the pattern underneath five different versions of the same brand.

Ideosphere is a custodian to brands.
AnnirudhaChief Executive Officer
People say we are the McKinsey of advertisement.
ShoebChief Innovation Officer
We reflect mastery of craft in our work.
MayurChief Operations Officer
It functions like an indigenous tribe.
NiharAV Account Director
Message is something that comes prior to communication itself.
ReemaHead of Strategy
04 Create

From verbatims to a personality

The interviews became a word cloud — the raw material for archetype and positioning work, while secondary research into the competitive landscape shaped the initial tone-of-voice strategy.

custodianhonestsageexplorer magicianprotectormastery of craft refreshingly simplecreatorself-assured intentionalprecursor of brandingclarity relevantinnovator
Audiences

Who the work actually has to convince

Founder / CEOOperates under constant pressure and limited time. Wants clarity and to-the-point information.
CMOFocused on execution and outcomes. Looking for an answer to "can you make us an ad campaign?"
HRShapes culture and attracts the right people. Seeking authenticity in how the organisation is expressed.
Others create attention. We create clarity.
Positioning line
05 Express

Messaging is infrastructure, not decoration

That belief drove every downstream decision. The identity had to behave like structure — a grid that holds content up rather than graphics that shout over it.

Primary
ideo red#E8232A
Secondary
canvas white#FFFFFF
Depth
space grey#1A1A1A
Gotham
Primary · display & content

Flexible weights and high legibility for the volume of content Ideosphere produces.

Playfair Display
Secondary · display only

Breaks the monotone and pulls attention. Reserved strictly for highlights and personality.

Deliverables

Manifesto, corporate deck, social media system, website assets, and a documented brand guideline covering wordmark usage, the grid, colour, typography, and the abstract visual language.

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